changing the world one idea at a time

Facebook Fund : Top 22 Startup Winners for Demo Day

Facebook fund

Facebook Fund is a $10M seed fund and joint venture run by Facebook, Founders Fund, and Accel Partners. Investment capital for the fund is provided by both Accel and Founders Fund. For the current fbFund REV 2009 incubator program (September 1st, 2009) , selected companies are eligible to receive up to $100K in equity investment.

Funji is an avatar-based social networking app for the iPhone and iPod touch, satisfying users’ desire to express themselves and communicate with others in a fun, creative way. The team has more than five years of experience in the mobile market in both South Korea and the US.

Gameyola is a distribution and monetization platform for casual Flash games. Flash games currently monetize poorly, but Gameyola solves this problem by providing Flash developers tools to sell virtual goods and to acquire users through social channels.

Life360 (private beta)
From keeping track of your kids to protecting your identity and getting back your lost stuff, Life360 is the place you go to keep your family safe, secure, and prepared for daily life.
Churches create their own social networks on They extend their community between Sundays with tools to connect and engage their members. Over 30,000 church congregations are represented on

Navify is a visual encyclopedia that combines Wikipedia articles with images, videos, and comments. It is the only general encyclopedia that allows you to listen to music videos, watch movie trailers, and browse news and celebrity photo galleries.

Nutshell Mail
Simplify the way you manage Facebook and other social networks. NutshellMail consolidates activity from all your accounts into a single email digest delivered on your schedule. Don’t let email alerts clutter your inbox. Get informed, not interrupted. Get the Nut!

Networked Blogs
Bring your blog to Facebook, and Facebook to your blog. Pull your Feed to your profile and business pages, add widgets to promote your network, and read the news from blogs you follow on the largest community of bloggers and blog lovers on Facebook.

Paradise Paintball 3D
Paradise Paintball is the first game developed on Cmune’s next-generation social gaming platform. It is the first casual, 3D multiplayer FPS game on Facebook, Apple Dashboard, and Mac and PC. Play with up to eight friends and buy virtual items to enhance the gameplay.

photosilove is a media sharing app that users use to send bite-sized media to show their friends that they care about each other — things like small images of teddy bears, or a frog holding a sign that says “I care”. The app didn’t originally plan to focus on this kind of friendly sharing, but it’s what their users tended to use it for. At this point the startup hasn’t done much in terms of monetization, but the company points out how many large companies are successfully tapping into this market.

Combines the success of resident referral programs with the power of social networks. Residents refer their community to friends through social networks like Facebook, and email to earn rewards and live with friends

RUNmyERRAND is a social networking inspired web and mobile marketplace that provides people and businesses an easy and trusted way to get everyday tasks done in their own hyperlocal community.

RunThere is a social-networking service for runners and cyclists. Users can map and measure their favorite routes (no GPS required), keep a running/biking log, and find athletes and routes nearby

Sortuv lets you start with something you like, and discover more. Instead of searching for a “great restaurant” just say what you mean: “Find me a place sortuv like Spago in Seattle”. Check them out on the Web, on the iPhone, and on Facebook.

Sama is Sanskrit for “equal” – Samasource finds and trains reliable QA professionals to test Facebook apps with a user-friendly interface that lives on Facebook Platform. With Samasource, developers lower costs, reduce poverty, and improve their applications.

Zimride is a service that helps companies and universities create communities for carpooling. Users log in (you can use Facebook Connect to verify that you belong to a certain company or University), then indicate where they’re loking to go and the date. The service then matches users so that they can share the cost of the drive. The company has a partnership with Zipcar, has $180k in recurring revenue and will be break-even by the end of the quarter. For more, check out our post on the startup here, when it described it as a “carpooling startup that actually makes money”.

GroupCard and GroupCard is the largest platform for collaborative gifts and cards, and is profitable and used in thousands of offices. Today they’re launching The company says it costs money for businesses to send consumers rebates is a platform that lets businesses issue codes that consumers redeem however they want. It uses PayPal, Amazon, and Facebook Payments in the future (maybe). Customers can fulfill rebates on services like Facebook. Businesses will be able to issue payment codes over Twitter.

Vittana is “Kiva for student loans”. One of two non-profits in this round of fbFund. Loans are 6-24 months in length, $500-1500 in total amounts. Bank teller is currently the top profession. The company says that until the student loan model is proven, other organizations are hesitant to do it. Says that for every $800 loan, the student will earn $20k more in incremental income over their lifetime.

FriendRadio brings an integrated music player to Facebook in a interesting way. Rather than just embed music players into the site, users can use FriendRadio to create a nifty music player that resides tucked at the side of the screen as you browse Facebook. The company is building a browser plugin to bring music to Facebook profile pages as well (you’ll see your friends’ music when you visit their profile).

Geckogo brings user generated content from social travel sites and brings them to more traditional travel portals. The service can take content from services like Facebook and Twitter, and then bring them to sites like Travelocity or Expedia in embeddable widgets.

Sociable says that retailers are not driving significant sales from social media (e.g. from Facebook and Twitter). The company says brands need to evolve from B2C communication, to word of mouth, C2C conversations. Sociable tries to optimize the retailer’s “viral loop” through a variety of ways, including syndicating events published to Facebook to other Facebook Connect-enabeld sites. The service is currently live on every concert page on LiveNation and plans to expand to other verticals. Projects to break even by the end of the year.

Everything has a backstory, but where can you share that online? The company says that there’s an opportunity for “Inspirational content”. Points out success of brands like Chicken Soup for the Soul and Causes. Says Twitter is great for sharing, identity creation, but they don’t offer a platform for inspiration/meaning. Backlight allows you to upload any piece of media and provide a backstory, including ability to take photos on Facebook and add another layer of meaning to it. Working with Stanford, Cal, Santa Clara University to help showcase student work. helps users on Facebook meet possible matches for dating using Facebook. Rather than revolving around meeting strangers, the site allows you to browse through singles who are friends with your friends. You can see our full introduction to the site here

Wildfire is a self-service platform that allows companies to create social marketing campaigns for Facebook, Twitter, and their company websites. The company left private beta last month, and is profitable. Clients have included 3M, Facebook, and Pepsi. The platform helps companies who are looking to engage social network users using proven campaign formats (the service offers wizards that companies can use to create their campaigns). Companies can get the campaign started though advertising, and they generally continue to grow through viral channels.

Filed under: Startup Demo, Startups, Technology, Web 2.0, , , , , ,

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